The importance of mission statement is as
important as any other thing for the MissionHeal NGO. Everything for an NGO is dependent on its mission statement.
Especially, the donations for an NGO which are extremely important are solely
dependent on the mission statement. The donors before donating always asks
about the mission of an NGO and if they are convinced, then only the grant for
the NGO are sanctioned by the donors. The beauty and importance of mission
statements is that the statement contains that important glue which unites the
NGO together with its stakeholders. According to Mission Heal NGO, the following should be considerably considered
by the NGO for their mission statement:
·
The mission statement should
always be given critical consideration. The NGOs which overlook the importance
of mission statement face extremely serious problems.
· The NGO management should
discuss the importance of mission statement among their peers for the NGO.
·
Briefly identify the impact of
the environmental changes while structuring the mission statement.
·
The NGOs should find out all
those factors that can inhibit the structure and the development of the mission
statement for an NGO.
·
The NGO should take all the
positive ideas and recommendations from all their stakeholders in order to
develop a good mission statement.
Things
to consider while writing a good mission statement for your NGO:
Following is a list of some crucial things
that can significantly affect the structure of your mission statement:
·
Be sure that why you want to run an NGO – First thing first, the founder of the NGO should ask himself that
why he wants to run the NGO. He should check whether he understands the
dynamics of our society and has got the motivation to help for the welfare of
the community. Further, this question should also cover the aims and objectives
for running the NGO.
·
Figuring out the defining characteristics of your NGO – The characteristics of your NGO can significantly affect the
structure of your mission statement of your NGO. According to Mission Heal NGO, the characteristics
of an NGO are reflected into the mission statement. At this point the NGO
should think that how the society and the stakeholders would perceive your NGO
and the work done as well.
·
Point out the factors which makes your NGO stand out among other
similar organizations – The idea behind writing a
mission statement is to make the goals of your NGO very clear and expressive.
There is no need to make your mission statement shocking and unique. Rather, it
should only say that what significant characteristics of your NGO would make
you stand out among other similar NGOs.
·
Eliminate all irrelevant points – The
NGOs need to brainstorm a lot when they are devising their mission statement.
The brainstorming session comes out with a lot of ideas and points on the
paper. Eliminate all irrelevant ideas and write a concise final draft of your
mission statement.
